Introduction:
Finding best-selling products on Amazon is an important strategy for e-commerce sellers and entrepreneurs who want to identify profitable products or stay updated on trending items. Below is a comprehensive guide on how to find the best selling products on Amazon, with insights into relevant keywords.
- What is the Best Product to Sell on Amazon?
- Is it profitable to sell on Amazon?
- How to find best selling products on Amazon?
- Amazon Tracker
1:What is the Best Product to Sell on Amazon?
The best product to sell on Amazon depends on several factors, including demand, competition, profitability, and your location. However, some general guidelines can help identify ideal products. Below are key characteristics of good products to sell on Amazon, along with examples of specific product categories that often perform well.
Key Characteristics of the Best Products to Sell on Amazon
High demand with low competition:
Products that have high demand but relatively little competition are ideal.
How to find it:
Use tools like Jungle Scout or Helium 10 to analyze search volume and competition levels. Find items with high search volume but fewer reviews or fewer sellers.
Cheap shipping
Lighter and smaller products are cheaper to ship, which can increase your profit margins.
Ideal Dimensions:
Consider products that fit within standard Amazon FBA size categories (small, standard, or large), which can reduce FBA fees.
Not easily broken.
Fragile products increase the risk of returns and poor reviews, which can hurt your seller rating.
Best practice: Choose products that are sturdy and less likely to be damaged during shipping.
Moderate price point:
Aim for products that sell between $15 and $50. This price range is affordable for most consumers but still allows for a reasonable profit margin.
Low-priced products may not cover costs after fees, while high-priced products may have low sales volume.
Ability to repurchase:
Commodity products (eg, beauty, health supplements, pet supplies) often lead to repeat purchases, increasing lifetime customer value.
A prime example:
items like skin care products, vitamins, or cleaning supplies.
Product customization or private label potential:
Products that can be improved or customized provide a great opportunity for private label sellers. Adding your brand or making minor improvements can help differentiate your product.
Private label tip:
Choose generic products with customization options, such as unique packaging, additional features, or better quality materials
Best Categories and Examples of Products to Sell on Amazon:
- Health and Personal Care
- Home and Kitchen
- Pet Supplies
- Sports and Outdoors
- Baby Products
- Beauty and Cosmetics
- Electronics Accessories
- Office Supplies and Stationery
- Automotive Accessories
2:Is it profitable to sell on Amazon:
Selling on Amazon can be profitable, but success and profitability depend on many factors, including your product selection, pricing, fulfillment method, competition and costs. Below is a detailed breakdown of the key aspects that determine whether selling on Amazon is profitable
Why Amazon is a Profitable Platform
- Every day millions of potential customers around the world use Amazon to buy something. This helps you gain access to a larger customer base.
- You gain access to international customers and with minimal cost, you can export your products internationally.
- You can use Fulfillment by Amazon services to take advantage of Amazon’s logistics network to store, pack and ship your products.
- If you’re just starting out, Amazon can be a great place to sell your products and build brand awareness.
- A successful sales strategy, such as competitive pricing, excellent customer service, and keyword research, can help you increase your product exposure and attract new customers.
- Amazon is trusted by millions of people to buy products and therefore often brings higher conversion rates than lesser-known platforms.
- Amazon also offers various tools and programs such as sponsored products. Additionally, Amazon Ads helps increase your product exposure and sales.
3:How to find best selling products on Amazon?
To find the best-selling products on Amazon, you can use a variety of strategies and tools that take advantage of Amazon’s built-in features, third-party software, and competitive analysis. Here’s a step-by-step guide to help you discover the best-selling products:
(1) Explore Amazon’s Best Sellers page:
Amazon has a dedicated Best Sellers page that lists the best-selling products in different categories in real time.
How to access:
Go to Amazon Best Sellers.
Browse through specific categories like Electronics, Toys & Games, Home & Kitchen, etc.
Why use it: This ranking is updated hourly, providing a snapshot of what’s currently selling well. This is an easy way to identify the top products in any category.
(2)Use Amazon movers and shakers:
What it is: The Movers and Shakers section lists the products that have seen the most sales rank improvement over the past 24 hours.
How to access: You can find it under the Best Sellers section or search for “Amazon Movers & Shakers” in Google or Amazon’s search bar.
Why it’s useful: This section highlights products that are quickly gaining traction, offering insight into trending items that may not yet have much competition.
(3)Monitor competitor performance:
What to do: Analyze the top sellers in your niche. Check out their Best Seller Rank (BSR), pricing, and review count.
Why it’s useful: Competitor analysis helps you understand what’s selling well in your niche and where there might be opportunities to offer something better or different.
(4):Follow social media and influencer trends:
Monitor Platforms:
Follow influencers on platforms like Instagram, TikTok and YouTube to see what products they are promoting. These products often become best sellers on Amazon shortly after going viral.
Why it’s useful:
Viral products often lead to increased demand. Monitoring these platforms can help you identify trending products early.
(5):Amazon FBA Revenue Calculator:
How It Works: Use the Amazon FBA Revenue Calculator to estimate how profitable a product can be after all Amazon fees are deducted.
Why It’s Useful: This helps you understand the real margins you can achieve with a product, accounting for shipping, fulfillment, and referral fees.
(6):Track Product Life Cycle:
New products vs established products: Some products, especially tech gadgets, have a short life cycle and may not remain popular for long. Others, such as household items or kitchen tools, are “evergreen” and maintain steady demand throughout the year.
Why it’s important: Understanding a product’s lifecycle can help you decide whether to invest in a short-term trend or purchase an evergreen product with continued demand.
4:Amazon Tracker:
Amazon Tracker refers to tools and techniques that help sellers or buyers track various aspects of Amazon products, such as pricing, inventory, sales rank, reviews, or shipping status. Amazon Trackers are extremely useful for sellers who want to monitor product trends, competitive pricing and product rankings, as well as for buyers looking for the best deals or tracking shipments. Below are the different types of Amazon trackers and how they work:
Tracker use for:
- Price Trackers
- Sales Rank Trackers
- Inventory Trackers
- Keyword Trackers
- Review and Rating Trackers
- Sales and Revenue Trackers
- Shipment and Order Trackers
Popular Amazon Tracker Tools:
- CamelCamelCamel
- Keepa
- Helium 10
- Jungle Scout
Amazon trackers are essential for both sellers and buyers. They help monitor product pricing, sales rankings, inventory levels, keyword performance, and reviews. Whether you’re a seller looking to optimize your listings and maximize profits or a buyer trying to find the best deal, using a combination of tracking tools like Camel,CamelCamel, Keepa, Jungle Scout, and Helium 10 provides valuable insights. and can provide competitive advantages.
